Sidcom × Bruhn NewTech

AI-Accelerated
Organization.

Accelerating Bruhn NewTech & CBRN-Analysis NextGen with AI

March 2026 Copenhagen
Who we are

Your guides today

Andreas Ahlfeldt

Andreas Ahlfeldt

Engineering

Two decades as CTO, Head of Technology, and board member at SaaS and tech scale-ups.

John Hallberg

John Hallberg

Growth

Software developer, content creator, VP Growth at SaaS scale-up, 10 years as P&G Marketing Director.

SIDCOM helps organizations adopt AI through assessment, implementation, and hands-on training. We build AI solutions ourselves, every day.

Uncovered opportunities

Thanks for great pre-work

01

CBRN-Analysis NG

Accelerate the migration from legacy C++ to a modern web-based CBRN-Analysis. Ship NG faster without cutting corners.

02

Code Quality & Confidence

Higher development speed without sacrificing code quality, maintainability, or architectural integrity.

03

Culture & Team Enablement

Move from individual experimentation to shared AI practices across the whole organization. Less friction, more output.

↺ We'll come back to these throughout the day

Agenda

What we’ll do today

01 AI in Context Where we are today
02 Coding with AI Your specific context
03 Adopting AI People, culture, ownership
04 Workshop: Mapping Friction Interactive session
Our principles Outcomes not tech Evolution not revolution Intellectual honesty
01

AI in Context

Where applied AI is today — and its impact on tech, people, and our macro environment.

AI in Context

The value is proven.
The gap is execution.

88% of enterprises report AI is increasing revenue NVIDIA State of AI, 2026
$1B → $19B in 15 months — fastest-scaling B2B company ever Anthropic ARR, March 2026
92% of companies plan to increase AI investment over the next 12 months McKinsey Survey, 2025
+50% developer productivity — up from +20% just 12 months ago Anthropic Internal Data, 2026
AI in Context

Where the value sits

Marketing & Sales
28%
Software Eng.
25%
Customer Ops
11%
R&D
9%
Other
27%
73% of AI value comes from just 4 functions
McKinsey (Feb 2026)
AI in Context

The tools are changing

2022 2026

Chatbots

Impressive demos. Frequent hallucinations. Copy-paste workflow.

Ask → Answer

Copilots

Reliable models integrated into tools. Suggestions, drafts, code completions.

Suggest → Review

Agents

AI plans, executes, and delivers. Multi-step tasks directed by you.

Instruct → Deliver

Autonomous Agents

AI acts independently. Scheduled, event-driven, self-correcting. You monitor outcomes.

Define → Monitor
AI in Context

OpenClaw

November 2025 — Peter Steinberger builds a local AI agent connected to WhatsApp. In one hour.

January 2026 — Published. 34,000 GitHub stars in 48 hours.

February 2026 — OpenAI recruits Steinberger. Project moves to an independent foundation.

247,000+ stars within six weeks. The fastest-growing open-source project ever.

Jensen Huang with NemoClaw at GTC 2026
AI in Context

7 weeks after launch.
GTC 2026.

Jensen Huang, NVIDIA CEO, on stage:

“Every single company in the world today has to have an OpenClaw strategy.”

NVIDIA launches NemoClaw — the enterprise version of OpenClaw with security and privacy routing built in.

AI in Context

You were the executor.
Now you're the director.

The skill that matters is no longer how fast you type or how many hours you put in. It's how clearly you can describe what you want — and how well you evaluate what you get back.

AI in Context

AI capabilities vs. human strengths

AI excels at
Creates code, content & documents from instructions
Reads and synthesizes more data than any team could
Works 24/7 at the same quality without fatigue
Runs many tasks in parallel, finishes in minutes not days
Applies rules uniformly across every case, every time
Humans lead in
Deciding what to build and why it matters
Asking the right questions, not just finding answers
Building trust with customers and teams
Knowing your domain deeply enough to evaluate AI output
Owning the outcome and being accountable for it

The goal is not replacement. It's amplification — AI handles the execution so you can focus on judgment.

AI in Context

Coding was solved first.
That was the point.

When AI can write code, it can build its own tools — and that unlocks everything else.

Coding LARGELY SOLVED
Everything else ACCELERATING NOW
02

Coding with AI

How AI changes the way your team builds software.

Claude
You
“Refactor this module to…”
or
CI/CD hook · on every push
Codebase
Terminal
Claude
Browser
APIs & tools
Working code
Refactored modules · Tests · Docs · Reviews

You describe the intent. Claude delivers working code.

Coding with AI

How AI changes the dev workflow

Standard

Manual Coding

Developer writes all code, reviews own work, maintains documentation manually.

Write Test Debug Deploy
AI-Enabled

Copilot Assists

AI suggests completions, you review and accept. Faster iteration on known patterns.

Write [AI] Suggest Review Deploy
Agentic

AI Executes

You describe the intent. AI plans, writes, tests, and delivers working code.

[AI] Plan [AI] Execute Review Ship

The shift isn't about replacement — it's about moving from line-by-line coding to directing outcomes.

Coding with AI

Where AI adds value in development

Code Migration & Refactoring

AI reads existing C++ patterns, suggests web equivalents, restructures into bounded contexts.

High Impact

Test Generation

Automated test suites from existing code behavior. Catches regressions before they ship.

Quick Win

Documentation

AI generates docs from code. Accelerates onboarding, reduces knowledge silos.

Quick Win

Code Review

Consistent review against architectural standards. Catches issues humans miss at scale.

Ongoing

Onboarding Acceleration

New developers get AI-guided codebase walkthroughs. Months compressed to weeks.

High Impact
Coding with AI

Higher speed and higher quality

Addressing the concern: does faster mean sloppier?

AI Code Review

Every commit reviewed against your architectural standards. No style drift, no shortcuts.

Automated Testing

Test coverage that scales with your codebase. AI generates tests as code is written.

Consistent Standards

Code style enforcement, naming conventions, documentation requirements — applied uniformly.

Architectural Guardrails

Domain-driven design boundaries enforced automatically. Bounded contexts stay bounded.

Dorte's benchmark: “faster without sacrificing quality and maintainability” — this is how.

Coding with AI

From individual to organizational

2–3 developers experimenting is a start. Here's how to make it a team capability.

01

Knowledge Sharing

What works for one developer should be available to all. Shared prompts, patterns, and learnings.

02

Shared Practices

Common approaches to code review, testing, and documentation with AI. No more one-off experiments.

03

Tool Standardization

Pick the right tools, make them available to everyone, and invest in training. Consistency matters.

04

Measure Impact

Track velocity, quality, and developer satisfaction. Data drives adoption decisions.

Break

10 minutes — grab a coffee, stretch your legs.

Back at XX:XX
03

Adopting AI

From individual experiments to organizational capability.

Adopting AI

Everyone just got promoted.

The traits that matter most going forward

01

Judgment over Execution

Your value shifts from doing the work to knowing what work to do — and evaluating the result.

02

Honest Discomfort

This will feel unfamiliar. The people who acknowledge that adapt faster than those who pretend it's not happening.

03

Relentless Curiosity

Every week brings new capabilities. The gap between curious and passive widens fast.

04

Adaptive Speed

What mattered yesterday may not matter tomorrow. Willingness to change direction is a core skill.

Adopting AI

AI adoption framework

Platform & Infrastructure

Models, tools, and integrations.

AI Champions

Drive AI enablement, help deliver working solutions.

People & Skills

Training, mindset, capability building.

Functional Ownership

Each function owns its AI agenda. Not an IT project.

Leadership & Culture

Set the tone. Set targets. Drive the mandate.

One step at a time
Assess & prioritize

Map friction, identify highest-impact opportunities

Prove value

Pick 2–3 opportunities, deliver results, learn fast

Expand & embed

Scale what works across the organization

Adopting AI

What NOT to do

Eat the Elephant

Trying to transform everything at once. Start narrow, prove value, expand.

No Business Owner

AI projects without a stakeholder accountable for outcomes drift and die.

No Training

Giving people tools without teaching them how to use them effectively.

Bad Data

AI is only as good as the context it receives. Clean inputs, quality outputs.

Tool Fragmentation

Everyone using different tools differently. No shared patterns, no compounding.

Adopting AI

Own it in-house

+

Leverage External

Accelerate the ramp-up

Faster capability building

Execute on specific things to get momentum going

This has to be owned and led in-house. An external partner can accelerate the start — but the goal is always to build your own capability.
04

Workshop: Mapping Friction

Identifying and prioritizing the friction points that slow you down.

Workshop

Survey-identified friction points

Based on your survey responses, we've pre-loaded these friction points. Let's validate, add to, and prioritize them together.

1

Slow Developer Onboarding

Weak documentation means new developers take months to become productive

2

C++ Restructuring Bottleneck

Converting legacy code to bounded contexts is time-consuming and error-prone

3

50/50 Legacy Drag

Maintaining the Windows product consumes half your engineering capacity

4

No Shared AI Practices

Individual experiments don't compound into team capability

5

Domain Knowledge Silos

Critical knowledge locked in senior developers' heads

6

Inconsistent Code Quality

Different coding styles and quality levels across the codebase

→ Open Notion workspace for group exercise
05

Next Steps

From today's workshop to real change.

Next Steps

Working together

01
ASSESS

Map & Prioritize

Identify friction points, map AI opportunities, define success metrics

02
BUILD

Workflows & Tools

Select and deploy tools, create AI-enabled workflows, quick wins first

03
TRAIN

Drive Adoption

Hands-on training, shared practices, champion enablement

04
SCALE

Scale What Works

Embed across teams, measure impact, iterate on what delivers value

Examples of Sidcom deliverables
✓ Assessment report & plan
AI Tooling & Compliance, Claude Code rollout
AI Coding Hackathon, Knowledgeworker Hackathon
AI Champions program, Ongoing partner support
Thank you

Thank you for today.

Questions, thoughts, ideas — the floor is yours.

hello@sidcom.ai sidcom.ai (+45) 93 900 131